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3rd hospitalityInside INVESTMENT BAROMETER: Need for communication - Public Version

Ambitious roll out plans, many obstacles

Augsburg/Hamburg (December 5, 2014). Brand hotels will happily announce a quick-paced expansion, but in reality, they rarely implement these plans as quickly. Alongside the insufficient availability of properties and matters relating to financing, another particular reason for this is the "false expectations on the investors' as well as the operators' side". At least 40% of those asked by the 3rd hospitalityInside INVESTMENTS BAROMETER in cooperation with Union Investment think this.

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ITB stand in Hall 9 offers presentation forum for ALL companies

Solutions sought!

Berlin (December 19, 2014). This coming March at the ITB Berlin, HospitalityInside will offer a new module for the presentation of products, services and specialist information. The Hospitality X-PERTS Lounge in Hall 9 will be open to all companies offering new concepts or solutions for hotel operators.

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After ITB 2015 selected buyers will meet selected hoteliers

Luxury fair loop, the second to come

Offenbach (December 19, 2014). After the successful debut of the first tourism luxury fair "loop – luxury on our planet" in 2014, their founder Lobster Experience is currently preparing for the second round from March 9 to 11, 2015. Applications are welcome.

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Cloud of the Week

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Starwood Standards, Oetker Bonmot

Dear Insiders,
The end of year hectic has begun, that's clear to see. Tomorrow, December 13, the new Allergen Regulation will enter into force in the EU (we reported). Like the Austrians, the Germans have also found a less bureaucratic national solution...
The Higher Regional Court Duesseldorf again looked at the HRS case on Wednesday and admitted new information in the review of the cartel office's decision from spring. Now, the final decision with respect to HRS's complaint with regard to rate parity is to be made on January 9, 2015. HRS wants and Expedia to adjust their GTCs too.
In this week's edition: Four months ago, the Starwood Extended Stay brand Element opened at Frankfurt Airport. Now, I had the opportunity to speak to Starwood's Senior VP for speciality brands, Brian McGuinness. I also spoke with Marco Bari, the new Element operator and franchise partner. Interesting discussions around a product which has to close the gap between American brand standards and local markets outside the US. Is it more hotel or more long-term home? And is it as "green" and "healthy" as Starwood would like?
One also has to look behind the scenes at companies such as JSH Hotels & Resorts in Italy: The group operates hotels under renowned chain names. Among the large international chains active in the fragmented Italian market, it has done well with this strategy, also in these difficult times.
White label, management, lease or franchise - owners across the entire world ask themselves these questions. Macy Marvel reports from a London conference at which the role of "key money" was discussed in this context.
If the EU is to change its Package Holiday Directive in line with current proposals, hoteliers could also be made liable, alongside the tour operators. The European hotel association Hotrec about the possible consequences.
On the German market, Althoff Hotels will cease operations at a small Schlosshotel in January (a new operator is still being sought), the Atantic Kempinski Hamburg has, after a long wait, now been surprisingly sold to a large clinic operator, and Preferred Hotels have looked into how grandparents boost cross-generational travel.
And last but not least, a bonmot from the German Sunday newspaper "Welt am Sonntag" from December 7, 2014: There, the industrial magnate August Oetker, Chairman of the Advisory Board of August Oetker KG, spoke about the Oetker Hotel Collection, which is currently expanding quickly with news hotels such as the legendary Lanesborough London (see quotation) and Frégate Island Private on the Seychelles. For this, the Collection CEO Frank Marrenbach has earned much respect in the industry.
As the industrial magnate sees things though, the world looks different. He said: "The hotels are not a core business, it's not so much about earnings figures there. We see them more as objects of value. But on the other hand, the hotels are more than just a playground. We are currently in the process of expanding business by taking on administration of other hotels, like the "Landsdowne" in London. ... And one more thing I have to mention: They are all hotels from the very top category. For our family, it is too expensive to stay there." - The full editorial…

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