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Plenty of activity during the crisis

Maria Pütz-Willems
Maria Pütz-Willems

Dear Insider,

It is certainly unusual to read in the quarterly results of tourism companies how much kerosene TUI, for example, has secured for its summer season. Or, to put it another way – in a positive sense – Scandic emphasises that it is not suffering directly from the geopolitical situation. The chains are also remaining cautious, as Accor, Scandic, TUI and GHA all indicate in their Q1 results. The Iran conflict has everyone on edge, all over the world. In Germany, the first tour operators and travel agencies are announcing short-time working.

The World Cup drama has begun in the USA. In Philadelphia, FIFA cancelled 2,000 of the 10,000 rooms it had booked. Thousands of hotel rooms have been cancelled across all 16 World Cup host cities. Bookings are falling short of forecasts; ordinary fans can no longer afford the prices, but there aren't yet large numbers of high-spending fans either. The golden summer has been cancelled. MAGA.

Back to Germany, where the business travel market is changing. It is the small changes that show that cost control is currently the top priority. That means, for example, flying less and taking the train more. Or travel, yes, but no longer within their own country; they'd rather visit the (cheaper) neighbouring countries. In Austria, business travellers could give the hospitality industry a boost: The pressure on this sector is also intense, as the figures show. ... More

Magazine

World Cup leaves hoteliers in the cold

HI+World Cup leaves hoteliers in the cold

A disaster? FIFA's room cancellations are massive, prices too high for fans

With nine weeks to go before the 2026 World Cup, thousands of hotel rooms have been returned across all 16 host cities. Bookings are running below forecasts as fans from around the world find prices too high. Visas are also a problem under the Trump presidency; FIFA says very little about it. The golden rush might not happen at all.

Serviced Apartments: Back to the roots?

HI+Serviced Apartments: Back to the roots?

Property expert Reiner Nittka: a new opportunity for a sector under pressure

In crisis-hit Germany, Serviced Apartments have for some time been losing their status as accommodation for long-term guests. Property expert Reiner Nittka sees new opportunities for this niche market: Commercial Serviced Apartments may fill gaps created by the legal regulations governing furnished accommodation.

Driven by cost control

HI+Driven by cost control

Germany’s neighbours benefiting from the shift in German business travel

Business travel volumes in Germany have risen slightly again, but the major shift remains. The latest figures for last year show growth in demand, particularly among SMEs; travel expenditure is average and costs are high. The majority of business travellers now travel by train.

News from the HospitalityInside Think Tank

News from the HospitalityInside Think Tank

HITT Brussels is moving – AI matchmaking and more: Registration is open

There's news from the HospitalityInside Think Tank in Brussels! HITT is moving to a new lifestyle venue at short notice – the Hoxton Brussels. Experience AI LIVE with us: the AI agents working behind the scenes will connect participants in a unique way. The program is set; 14 international experts are ready to answer your questions. HITT speaks plain text. Register now!

HI+

Changing demand: Serviced Apartments under cost pressure

Changing demand: Serviced Apartments under cost pressure
24.4.2026

Changes in the Serviced Apartment  market in Germany remain dynamic in many respects: for the first time, more leisure guests than business guests booked serviced apartments. On the other hand, the segment is suffering from the economic crisis.

Holidays – the personalised detox programme

HI+Holidays – the personalised detox programme

Travel is becoming more emotional, and travellers are willing to pay more for peace of mind and to have their very own personal wishes met. The traditional holiday is evolving into a personalised detox programme. Hoteliers should be prepared.

A global longevity hotel brand launched

HI+A global longevity hotel brand launched

A new longevity-focused collection of hotels, residences and preventive medicine centres is to develop 15 hotels and residences and 10 longevity centres by 2030. The founder is a well-known name in the USA and in today's lifestyle hotel landscape. 

Under pressure from shareholders? Airbnb is embracing boutique hotels

HI+Under pressure from shareholders? Airbnb is embracing boutique hotels

At the end of last year, Airbnb launched a pilot scheme through which the platform offers stays in boutique and independent hotels in cities with excessive demand or a regulated supply. The company has now announced plans to expand this service and has appointed a Head of Hotels.

Switzerland: A surf hotel on the Rhine - set to multiply

HI+Switzerland: A surf hotel on the Rhine - set to multiply

Developers are building an experience and business hotel with an indoor surfing area on the historic SIG site at the Rhine Falls in Neuhausen, Switzerland. The Swiss operator plans to expand to other locations using this model.

Austria's hospitality sector under economic pressure

HI+Austria's hospitality sector under economic pressure

Guest numbers and revenue in the Austrian hospitality sector appear to be stable. However, experts say it is too early to sound the all-clear. The economic foundations of the sector remain fragile.

VIP News from 24.4.2026

HI+VIP News from 24.4.2026

Marcus Löwe / Christian Molnár / Oriana Hertlein, Ulrike Fohr / Christoph Härle, Ralf Selke, Dr. Jörg Frehse, Michael Wagner / Sven Carstensen, Felix Embacher, Kristian Reinhold

News Mix from 24.4.2026

HI+News Mix from 24.4.2026

Accor/Interlaken, Barceló/Rome, BWH/Backdrop, Chedi/Jabal Bausher, Cheval Collection/Dubai, DSR/Grömitz, Evok/Rome, Fergus/Puerto Pollença, FMTG/Sardinia, GCH/Salzburg, IHG/Bremen, Jumeirah/Dubai, Limehome/Göppingen, Milu/Bologna, Minor/London, Pestana/Courmayeur, PRISM/Rügen, Radisson/Rome, Resident Hotels/Sirius, Scandic/Berlin, Verkehrsbuero Hospitality/Vienna

European transactions: Investment-right before asset-light

HI+European transactions: Investment-right before asset-light

The volume of European hotel transactions rose to 23.6 billion euros in 2025 (+4.8% vs 2024). Transaction models are now becoming more creative. The German market is at a turning point. Investment-right takes precedence over asset-light.

The operator question dominates transactions in Q1

HI+The operator question dominates transactions in Q1

Which operators should we rely on in future? This is currently more important to most owners and investors than the property itself. Analyses of the German hotel investment market in the first quarter of 2026 by the industry’s major property service providers highlight uncertainties.

Castelfalfi set to become educational resort

HI+Castelfalfi set to become educational resort

The Tuscan resort Castelfalfi has often made the headlines. Now, the former TUI hotel is embarking on a new chapter: partnerships with universities and other educational institutions,  for the employees in the hospitality industry.

Think Tank

News from the HospitalityInside Think Tank

News from the HospitalityInside Think Tank

There's news from the HospitalityInside Think Tank in Brussels! HITT is moving to a new lifestyle venue at short notice – the Hoxton Brussels. Experience AI LIVE with us: the AI agents working behind the scenes will connect participants in a unique way. The program is set; 14 international experts are ready to answer your questions. HITT speaks plain text. Register now!

Experience AI for yourself – live at HITT

Experience AI for yourself – live at HITT

Who does what, and where do synergies arise? Who should you speak to at the HospitalityInside Think Tank? The AI will answer these questions. HITT participants will experience LIVE how their own basic and contextual data can generate new contacts and greater insights in no time at all. AI expert Tigran Manvelyan will highlight the most exciting findings during the event.

Sustainability and technology hand in hand

Sustainability and technology hand in hand

With so much hostile noise about sustainability and extraordinary claims about technology the 2026 HospitalityInside Think Tank is a perfect opportunity to check the temperature in the market. A rarity indeed in our increasingly polarised world. The HITT program is here! Register, join us and boost performance in your company. On 11/12 May in Brussels.

HITT 2026 - The Program

HITT 2026 - The Program

The HospitalityInside Think Tank (HITT) 2026, taking place on 11–12 May in Brussels, will focus intensively on the interplay between artificial intelligence, sustainable supply chains and human management. As an exclusive “off-the-record” forum, the event at The Hoxton Hotel provides an interactive setting for dialogue between industry leaders and experts.

Understanding resources, linking them to innovation

Understanding resources, linking them to innovation

Gut feeling is no longer a resilience strategy; numbers count – networked data. And experience, best practices. The HospitalityInside Think Tank 2026 examines how technology and innovation are fundamentally recalibrating the operational performance of hotels and reducing real estate risks. The first three catalysts are here: Misa Labarile from the EU Commission, Nicolas Guichard from the Japanese architecture firm KKAA and Marc Zornes from Winnow in the USA.

"Driving Performance in a Disrupted World"

"Driving Performance in a Disrupted World"

The 9th HospitalityInside Think Tank will take place on May 11/12, for the second time in Brussels. Delve deeper into the chances of success for sustainable resources in these difficult times! This drives performance. Best practice proves it. Top-class experts will analyse supply, architecture & design, food waste, robots & managers with you. And experience live in the group what your AI profile looks like and how AI guides you to an early warning system. The registration form is ready.

Plenty of room for creativity and explosive ideas

Plenty of room for creativity and explosive ideas

Sustainability is when trekking tourists install solar panels in the mountains. Innovation is when a tool is intelligently combined with the human factor. A new team of moderators will shape the 8th HospitalityInside Think Tank: Prof. Graham Miller and Prof. Alexander Schmidt. In May in Brussels.

HITT Sponsors 2026

HITT Sponsors 2026

The HITT Think Tank (hitt.world) is the central meeting place for the hospitality industry to develop pioneering strategies for the future. Through their commitment, sponsors enable high-calibre knowledge transfer and position themselves as thought leaders at the heart of the industry, forming the foundation of this innovative platform. We would like to express our heartfelt thanks on behalf of everyone involved in this project. 

Content Partner

Brushed bronze

JUNG x DORNBRACHT: When materials harmonise
Brushed bronze
24.4.2026

Materials shape the perception of a hotel and define its atmosphere, quality and recognisability. It is particularly in the interplay of different surfaces that the quality of an interior becomes apparent. Alongside furniture, textiles and lighting, technical equipment is also coming increasingly into focus.

Europe: Hotel distribution redefined

Europe: Hotel distribution redefined

Sabre Hospitality has become Àven. At ITB 2026, CEO Teresa Mackintosh highlighted what powerful, global distribution platforms mean for the future. This also benefits the hotels of Àven’s partner Quality Reservations in Germany as well as across the DACH region.

Using the switch as a charging surface

Using the switch as a charging surface

Would you like to charge wirelessly at home or in a hotel? Then use sockets and switch inserts as functional charging surfaces. JUNG shows how this can be integrated into modern interiors.

Right on trend: recycled plastics

Right on trend: recycled plastics

Sustainability is playing an increasingly important role in the hotel industry – from construction methods to the materials used in interiors. Resource-efficient solutions are also coming increasingly into focus in building services. JUNG demonstrates how sustainable material concepts can be combined with durable design and modern technology.

QR "Vordenker" Award for Atlantic Grand Hotel Bremen

QR "Vordenker" Award for Atlantic Grand Hotel Bremen

Innovative strategies in the areas of sales, sustainability, guest and employee enthusiasm are the levers for increasing hotel profits in the future. 

News Mix overview

News Mix from 24.4.2026

HI+News Mix from 24.4.2026

Accor/Interlaken, Barceló/Rome, BWH/Backdrop, Chedi/Jabal Bausher, Cheval Collection/Dubai, DSR/Grömitz, Evok/Rome, Fergus/Puerto Pollença, FMTG/Sardinia, GCH/Salzburg, IHG/Bremen, Jumeirah/Dubai, Limehome/Göppingen, Milu/Bologna, Minor/London, Pestana/Courmayeur, PRISM/Rügen, Radisson/Rome, Resident Hotels/Sirius, Scandic/Berlin, Verkehrsbuero Hospitality/Vienna

News Mix from 17.4.2026

HI+News Mix from 17.4.2026

Accor/Europe, Althoff/Zurich, Amàre/Andalusia, A&O/Apollo, Barceló/Dresden, BWH/Altenburg, Castello/Rome, Centralis/Hamburg, Domes Resorts/Casa Collective, Dormero/Essen, Hyatt/Paros, Investbridge Capital/Belgirate, Leonardo/London, Marriott/Crete, Odyssey/Berlin, Premier Inn/Hamburg, Primestar/June Lux, Radisson/Timişoara, Signo/Essen, Sicily/Sciara Holding, Staycity/Berlin, The Ascott/Manchester

News Mix from 3.4. 2026

HI+News Mix from 3.4. 2026

Accor/Rosenheim, Choice/Prague, Cycas/Fusion, DERTOUR/Mallorca, Dorint/Wiesbaden, Ehret+Klein/Passau, EST/Vienna, Explorer-Hotel/Bayrischzell, Extendam/Malaga, Fonte del Benessere/Rivisondoli, Greece/Rhodes, Hamburg/Thalia-Haus, HC Hotels/Manerbio, Hyatt/Bahia, Jufa/Admont, Juventus FC/Turin, Living Hotels/Munich, Lungarno Collection/Florence, Marriott/Lake Garda, Meliá/Mahdia, Premier Inn/Freiburg, Radisson/Amsterdam, Rolex/Cologne, Tapestry Collection/Taormina, Trump/Cluj, WaldEntdeckerWelt/Innviertel, Zetter Group/London

News Mix from 27.3.2026

HI+News Mix from 27.3.2026

Accor/Growth, Amare Gestioni/Sardinia, Bob W/Munich, B&B/Garbe, BWH/Bochum, Cedar Capital Partners/Côte d’Azur, Corinthia/Puglia, COTP/Potsdam, Die Post/Sulden, DSR/Sylt, FH55 Hotels/Rom, Four Seasons/Yachts, Friendly Hotels/Serre-Chevalier, Hagedorn/Essen, Hard Rock/Malta, Hilton/Athens, IAA/Foundation; Karls Erlebnis-Dorf/Elstal, Lake Como/Palazzo Pozzi, Leonardo/Lisbon, Marriott/Montesilvano, Minor/Colbert, Motel One/Miami, Oetker/Miami, Palladium/Ibiza, Planet Hollywood/Tbilisi, PPHE Hotel Group/London, Premier Inn/Hanover, Radisson/Bonn, Riu/Torremolinos, Vision Apartments/Zurich, Wyndham/Berlin, Xenia Hôtellerie Solution/Pianfei, Zedwell/York, Z Hotels/London

Marketplace

Hyatt and Choice are driving AI into their corporate structures

Hyatt and Choice are driving AI into their corporate structures
24.4.2026

Hyatt is now actively using ChatGPT (OpenAI) for its staff, whilst Choice Hotels is integrating Amazon Web Services (AWS) to automate its value chain.

WTTC: Travel & Tourism sees best year ever

WTTC: Travel & Tourism sees best year ever
24.4.2026

Travel & Tourism has strengthened its position as the world’s fastest-growing sector in 2025, with new data from the World Travel & Tourism Council (WTTC) and Chase Travel, Lead Research Partner, revealing the sector significantly outpaced global economic growth.

Who will determine how we travel in 2046?

Who will determine how we travel in 2046?
17.4.2026

From AI agents booking our trips to cities restricting visitor numbers: a new Executive Brief explores how trust, data and inequality could redefine global travel over the next two decades.

Atlanta and Chicago O'Hare lead global airport rankings

Atlanta and Chicago O'Hare lead global airport rankings
17.4.2026

The results of a recent survey show: Hartsfield-Jackson Atlanta International Airport remains the world's busiest airport for passenger traffic. At the same time, Chicago O'Hare International Airport ranks first for aircraft movements.

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Financial Results

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A strong momentum, and the conflict

Accor Q1 2026. For the first quarter of 2026, the Group recorded revenue of €1,313 million, up 2.3% at constant currency compared with the first quarter of 2025. This increase breaks down into a 4.6% rise at constant currency for the Premium, Midscale and Economy division and a 0.7% decrease at constant currency for the Luxury & Lifestyle division, which was negatively impacted by disposals accounting for 6.2%.

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Strong booking performance

Scandic Q1 2026: Although the early timing of Easter had some negative impact on the first quarter results, the second quarter is off to a good start. The restructuring process of Dalata is progressing as planned, and the company is not currently experiencing any direct impact on demand due to the geopolitical situation.


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TUI revises its forecast

TUI Q2/2026. The Group expects adjusted EBIT for the fiscal year to exceed the prior-year level. However, the war in Iran is having a negative impact on the outlook, and the revenue forecast is being temporarily suspended. In the Hotels & Resorts segment, demand is shifting toward the western Mediterranean.

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Robust start to the new year

Global Hotel Alliance (GHA) Q1 2026: The alliance of independent hotel brands has reported a robust start to 2026, driven by the continued momentum of its loyalty programme. The globally diversified footprint still continues to provide resilience.

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Travel flows drive potential growth

MHP Hotel AG Q1 2026:In the first quarter, hotel revenue rose by 25% to €41.5 million. Sustained demand in the premium segment drove the increase, and analysts expect further growth in the coming months.

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Positive development at Legacy-Deutsche Hospitality

H World Group Q4 / FY 2025: The Chinese Group highlights continued momentum in network expansion, asset-light transformation, profitability and loyalty engagement. It also delivers figures of Legacy-Deutsche Hospitality.

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Luxury is the driving force

Meliá Hotels Int. FY 2025: Premium and luxury now account for 63% of the current portfolio and 78% of the pipeline. In distribution, the Company kept strengthening its direct channels.

Balance sheets
at a glance


Hospitality for Insiders
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Infrastructure is a new focus at Expo Real

Expo Real is setting the course for the future. From this year onwards, Expo Real (5–7 October in Munich) is expanding its title to include the field of infrastructure: "International Trade Fair for Real Estate, Investment and Infrastructure".

Newsletter


Unsere Hospitality-Themen der Woche.

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Switzerland publishes etiquette guidelines for tourists

"Travel with care. Leave with memories": Swiss tourism has launched a national initiative. This aims to boost public acceptance of tourism - and urges visitors to behave appropriately.

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Air New Zealand: Bunk beds in the sky

Next year, United Airlines will be transforming a row of seats into beds, whilst Air New Zealand aims to revolutionise long-haul flights with sleeping pods. The offer: a unique "Skynest".

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Book a bed bug-free room

Sea views, a balcony, twin beds – all these features make a hotel room more personalised. When booking, you can now tick one more box – the Bed Bug-Safe certification.

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A world record for the bikini’s birthday?

1,200 people in bikinis on the beach - a world record is set to be broken on the German holiday island of Usedom. Behind the initiative are a driving instructor and a passionate swimwear collector - supported by the BikiniARTMuseum.

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